Stylish ambiance at the ultimate level of perfection
Kaldewei is synonymous with stylish ambiance underpinned by the ultimate in quality. As one of the strongest brands in the German industrial sector, Kaldewei is among the leading international manufacturers of premium-quality bathtubs and shower trays. The conceptual idea of the trade fair presentation was to reflect the unique core competency of the Ahlen-based group by building a bridge between the exclusive bath materials and functional trade fair elements. The aim was to give the visitors the impression that they were constantly immersed in an oasis of “wellness”. A tastefully furnished lounge at the centre of the stand rounded off the high-end brand presentation, and created a stylish location for meeting.